At Move, we understand the key marketing challenges facing those in the B2B industrial space. Whether it’s the rapid change of the shift to digital, limited marketing budgets or the disconnect between sales and marketing, we’ve helped businesses overcome them all and achieve explosive growth.
Founded by a technical marketing consultant with over 20 years of experience in supporting manufacturing companies, we’re a dynamic team of industrial marketing specialists, based out of New York with a wider presence across the globe.
Our goal is to ignite strategy and creativity in B2B marketing, and by combining this creativity with a data-driven approach, we achieve transformational results for our clients. All with a razor-sharp focus on the manufacturing sector.
We deliver transformational integrated marketing campaigns that help you to:
This is all powered by our unique “8 moves of B2B” approach. This world-class strategic framework has been specifically engineered to provide objective solutions.
Well for starters it’s not for the faint of heart! Product and service item values can be much higher. The typical sales cycle is much longer and there are more B2B buyer decision makers working through a far more complex buying process that demands more information and looped steps to reach a final purchasing decision.
It takes an analytical approach, clear brand strategies, an understanding of complex business and a curious mind. To succeed, you need to fine tune the art of drilling down into complicated and technical subject matter to find the key messages that will resonate with the target audience and buyer persona and then articulate it effectively. Here at Move, we do just that, helping our clients to develop their marketing strategies and convey these crucial messages.
Our team of B2B marketing experts – across strategy, creative, copy and digital – have a wealth of knowledge in building and implementing marketing campaigns for manufacturers.
As a global agency, we’ve honed this knowledge by working on a wide range of technical business to business marketing campaigns and programmes. We pride ourselves on having a true understanding of what our clients do.
Book an initial 30-minute discovery call with our Founder and MD, Alex Cairns.
On the call we will discuss your key industrial marketing challenges and goals and how to make sure you have a strategy that aligns with these.
